A while ago I worried about the demise of local car dealerships and how that might impact local TV.
Recently, I read a transcript (http://tinyurl.com/chgfrt) of Rupert Murdoch, owner of my employeer Newscorp, saying something to the effect that car dealer ads are something like 30% of local advertising. Yikes. I knew it was big. I didn't know it was that big.
Maggie L
One of the rare times I'm in the office
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